Websites like Zillow.com, FSBO.com, Owners.com and Trulia.com make selling your home For Sale By Owner look easy and free. Here are some interesting things to think about when selling your home for sale by owner vs. hiring a Murney Agent.
1. Safety. Think about it? When you have a Murney agent representing you and your property, you have someone (and a secured lockbox) that knows exactly who is in your home and the time that they entered. Representing yourself can be a huge liability when the person who may call or show up has not been pre-screened before viewing.
2. Financial Security. When selling FSBO you basically are taking the clients word for it that they are pre-qualified to look and or purchase your home. The advantage to using a Murney agent is knowing that the agent has already pre-screened and/or pre-qualified the buyer before making the appointment to view your home.
3. Exposure. Yes, you are paying a real estate commission to get your home sold, however that fee includes some of the following from your Murney agent: Global online marketing strategies, syndication to over 300 websites including the popular sites like Realtor.com, Zillow, Truila, Frontdoor and Homes.com, a personal property website of your listing, professional photography of your home, analytics to show online activity, market snapshots of your competition, REALTOR tour of your home, social media marketing, open houses, market analysis’ for competitive pricing and the list goes on and on.
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